Authors to Watch: Eeva Lancaster Interviews Adam Croft, One of the Best Selling Crime and Thriller Authors in the World

While writing my book Being Indie, I came across this author in my research, featured by The Guardian in 2016 as one of the biggest selling authors of the year. What's so awesome about that? He's one of ours. A self published author.

Branding and How to Properly Market Your Book

There's a saying that I like:

"If you can't tell it... You can't sell it..."

If your books are really good, but they're not selling, then maybe you're telling it the wrong way.

One would think that authors, who are storytellers, would have no problem here. But, the lack of marketing know-how is common among writers. In social media, you will see conflicting messages and brands.Their marketing materials do not quite get their messages clearly across and often confuses their message.

Before marketing your book, there are two things that you need to know more of, in order to maximize your marketing efforts and get results.

A Review of FOTOJET: How It's Better Than Canva in Many Ways

I have a new addition to my design arsenal and I'd like to share it with everyone who loves to create their own social media headers and advertising collateral.

It's called FOTOJET. At first glance, it looks like CANVA, but when you start exploring the designing options, you'll discover that it is a more powerful image editing tool.


If you know Eichin Chang-Lim, then you've probably seen her books Tough Scratches published by Tate Publishing. It was a blessing that Eichin ended her contract with them before the Tate fiasco happened.

So now, Eichin is self publishing all her books. Tough Scratches has undergone a major facelift. Tough Scratches 1 & 2 has been combined, and re-edited by Nikki Busch and myself --- and will be re-published as a new edition, with a new title... Love: A Tangled Knot. 

Eichin Chang-Lim and The Book Khaleesi are proud to present the book cover of this new adult romance, now available for pre-order.

Behind the Words with Multi-published Author, Grant Leishman

Today, on author spotlight, we go behind the words with a good colleague and Indie Author supporter, Grant Leishman. Grant is an expatriate New Zealander, living in Manila, Philippines, with his wife and two daughters. We have yet to meet at Starbucks, can you believe that? Maybe one of these days.

Subverting Audience Expectations - A Guest Post by Thriller Author, Jim Heskett

Today on my desk, I have multi-published, award winning author, Jim Heskett.

I'm going to give Jim this page now.

Subverting Audience Expectations

You might not think of the creator of Beavis and Butthead as being a master storyteller. That's fair. But, if you haven't seen Mike Judge's new show Silicon Valley, I would strongly recommend you check it out. It's chock full of excellent examples of Try/Fail cycles and subverting tropes. 

I'm going to give one example of how the show took a trope and flipped it on its head to make a surprising and fun plot twist.

(I'll be vague so as not to give major spoilers. Still some minor spoilers ahead.)

Eeva Interviews S.J. Hermann, Author and Scriptwriter of the Supernatural Thriller, The Morium Trilogy

3 years ago, I met S.J. Hermann and along with a handful of authors, we formed the  now defunct Alliance of Self Published Authors. Back then, we knew so little about self publishing.

Steve has just published Morium then, and like all new author's works, only a handful knew about it. Now, Morium is preparing for its film adaptation, with Steve writing the script. Good job, Morium!

If you want to read my first interview with S.J. Hermann when he was still a wee unknown author, you may visit this link.

Eeva Lancaster and BEING INDIE

Almost 3 years
10 to 15 hours a day
Often 7 days a week
Editing, formatting, marketing, designing, campaigning, reviewing, blogging, writing, networking and all the little odds and ends in between.

I look back at the start of my journey as an Indie author, and as The Book Khaleesi, and I can't help but shake my head. I'm a crazy woman. Crazy and kick-ass. And I'm proud of it.

I've always been a very competitive person. Reason why I succeeded as an Executive Assistant. Reason why I was able to build a high earning online business from scratch. I could tell you everything I did to make it, in detail. But the only secret worth sharing is this... I was hungry to succeed. 

How hungry are you to get what you want? Do you feel it too? That mixture of excitement and pain in your gut, and a sort of need that pushes you to twist yourself into a pretzel if need be, to be the kind of person who can succeed at what you've set out to do?

Failure, to me, was not an option. I knew I had to reinvent myself. But before I could do that, I had to say goodbye to my old life. We cannot be in two places at once. Only with total focus and determination can you create something new and make it work.

A Review of She Marches Through Fire written by A.M. Manay



If you've read She Dies at the End and She Lights Up the Dark, then I'm sure you've been waiting for this. I had great hopes for the finale, and now that I've read the ARC, I have to say that it was well worth the wait.

The November Snow Series is a supernatural story, complete with vampires, fairies and werewolves. Immortals and humans. Good and Bad. Supernatural fantasy fans will find enough to delightfully chew on here.

In the final book, She Marches Through Fire, November's maker is dead and she's back with her supernatural family. The refuge, Eden, is threatened, as well as the rest of the world, as William continues to gather human and supernatural creatures to his side in his great plan to control humanity.

A Crucial Step to Becoming a Bestselling Author on Amazon

Do you know of an author who doesn't want to have a bestseller?
Well, they're rare and this article is not for them.

More than the money, most authors need the validation of knowing that readers are actually reading something they've poured their heart and soul into. But if they could also earn from it, then it's a dream come true. I'm not talking about the so-called writers who hire ghostwriters and flood Amazon with low quality books. I'm talking about real writers who spend hundreds of hours in front of a keyboard, researching and writing. Arguing with their characters, almost throwing their laptops and PCs in frustration when they have writer's block. Injecting coffee in their veins to keep the momentum going. Those writers --- they dream of and deserve to have bestsellers. A book enjoyed by so many readers it reaches the #1 spot overall on Amazon or #1 in a category in their genre.